May 18, 2010                                                                         Issue   #1



Los Angeles
13th Annual
Greenlee Plaza
California State University Los Angeles
October 09-10, 2010

   Book Awards

International Latino Book Awards
12th Annual · May 25
New York City

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Barnes & Noble

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LBFF Team 2010-L.A.

~Jim Sullivan, Executive Director

Kirk Whisler, Secretary
Reyna Grande, Program Coordinator
~Dr. Roberto Cantu, Program Coordinator & CSULA Liason
~Delila Vasquez, Children’s Area Coordinator
~Dr. Lilia Sarmiento, Community Outreach




News & Events

Nominating Form

Congratulations to author Sonia Nazario for being given an honorary doctorate from Mt. Saint Mary’s College!

  Congratulations to author Mike Padilla for themike padilla publication of his first novel, The Girls from the Revolutionary Cantina.
Book reading and signing:
6/22 Tuesday 7:30 pm
Barnes & Noble – Encino
16461 Ventura Bl
Encino, CA 91436
  818-380-1636  818-380-1636                818-380-1636  818-380-1636       

melinda palacioCongratulations to poet Melinda Palacio, whose poetry collection, Folsom Lockdown, won the Kulupi Press 2009 ‘Sense of Place’ Award
 Congratulations to author Reyna Grande, whose book,  Acrossreyna grande a Hundred Mountains, was selected by Bookshop Santa Cruz for its community book club.
Reading and signing:

 May 21, 2010 at 7:30pm

Bookshop Santa Cruz

1520 Pacific Avenue
Santa Cruz, CA 95060-3903
(831) 423-090



Congratulations to author Manuel RamosNominating Form for the publication of his new novel, King of the Chicanos.
Reading & Signing
May 20, 2010 at 7:30
Tattered Cover Bookstore
2526 Colfax Av
Denver, Co


Quick Links…


Preparations for the Los Angeles Latino Book & Family Festival are underway. We are preparing a wonderful line up of authors and panels, performers, and special appearances of celebrities and representatives of the Latino community. The festival will feature a main stage, a children’s area & stage, and three lecture halls/classrooms for our author  presentations.   

We hope to see you in Los Angeles this Fall.


LBFF Team 2010



Featured Authors
The upcoming Los Angeles Latino Book & Family Festival, to be held at California State University Los Angeles (CSULA) on the weekend of October 09-10, will feature an outstanding lineup of Latino authors, including:
 sonia nazario
 Sonia Nazario has spent 20 years reporting and writing about social issues, most recently as a projects reporter for the Los Angeles Times. She has won numerous national journalism and book awards. In 2003, her story of a Honduran boy’s struggle to find his mother in the U.S., entitled Enrique’s Journey, won more than a dozen awards, among them the Pulitzer Prize for feature writing, the George Polk Award for International Reporting, the Grand Prize of the Robert F. Kennedy Journalism Award, and the National Assn. of Hispanic Journalists Guillermo Martinez-Marquez Award for Overall Nominating FormExcellence. Expanded into a book, Enrique’s Journey became a national bestseller and won two book awards. It is now required reading for incoming freshmen at 31 colleges and dozens of high schools across the U.S. Nazario, who has been named among the most influential Latinos by Hispanic Business Magazine and a “trendsetter” by Hispanic Magazine, is at work on her next book. 


 stella pope duarte

Stella Pope Duarte is a critically acclaimed author, human rights advocate and college professor. Her works include: FragileNight, Let Their Spirits Dance, If I Die in Juárez and Women Who Live in Coffee Shops and Other Stories, a collection of stories which won first place in the 2008 Chicano/Latino Literary Prize Competition. In 2009 Ms. Duarte was awarded an American Book Award for If I Die in Juárez, as well as receiving a Pulitzer Prize Nomination. The novel was also awarded two Gold Medals in the category of “Multicultural Fiction,” by the spiritsForeword Book of the Year Award, and the Independent Publisher’s Book of the Year Award, as well as earning an Honorable Mention in the International Latino Book Awards. If I Die in Juárez was also named a “Top Pick” in the 2008 Southwest Books of the Year Award, and was the winner of the 2008 Arizona Book of the Year Award for “Best in Popular Fiction.”Ms. Duarte was born and raised in the Sonorita Barrio in South Phoenix.


daniel olivas

Daniel Olivas is the author of six books including The Book of Want: A Novel (forthcoming 2011). He is editor of the landmark anthology, Latinos in Lotusland (Bilingual Press), which brings together 60 years of Los Angeles anywhere but L.A.fiction by Latino writers. Widely anthologized including in Sudden Fiction Latino (W. W. Norton), his work has appeared in The Los Angeles Times, the El Paso Times, The Jewish Journal, La Bloga, among many other publications.  




luis rodriguez

Luis J. Rodriguez has fourteen books in poetry, fiction, nonfiction, and children’s literature. He’s best known for the international best seller Always Running, La Vida Loca, Gang Days in LA. He is also founder/editor of Tia Chucha Press, with more than fifty cross cultural poetry books published, and cofounder of Tia Chucha’s Centro Cultural & Bookstore in the Northeast San Fernando Valley section of Los Angeles. Luis is also a community activist, longtime gang intervention expert, and freelance journalist. He’s a columnist for the always runningProgressive Magazine out of Madison, Wisconsin and a recurring honorary co-host on the “Front Page” talk show with Dominique DiPrima, KJLH-FM, Los Angeles. And he’s spent more than thirty years doing readings, talks, and workshops in prisons, juvenile lockups, universities, colleges, public & private schools, conferences, libraries, homeless shelters, churches, and more throughout the United States, Canada, Latin America, the Caribbean, Europe, and Japan.

 margo candela

Margo Candela is the author of Good-bye To All That (July, 2010), More Than This (2008), Life Over Easy (2007) goodbye to all thatand Underneath It All (2007). More Than This was a Target stores Breakout Book and an American Association of Publishers national book club selection at Borders Books. She was born and lives in Los Angeles.

 2010 Latino Book & Family Festival~Los Angeles




       Aurora Anaya-Cerda
samba dreamersLisa Alvarez
David Bueno-Hill
 Luna Calderon
Johanna Castillo
Linda Cortez
      Manuel Delgado
Nominating Form Alma Dominguez
     David Dominguez

 Nominating FormCarribean Fragoza

las ninas 



Nely Galan

Estella Gonzalez
Javier Grillo-Marxuach
Nominating FormStephen Gutierrez       Nominating Form               
     Myriam Gurba



Michelle Herrera Mulligan




      Yuri Lara

Laura Lacamara
rogelia's houseSandra Lopez  Nominating Form                     





 Gabriel Martinez

  Julio Martinez
  Juan Martinez
Nominating FormN       Nominating Form               


Nominating FormP                                 

Nominating Form                      
Manny Pacheco
Lucio Padilla



                                   Nominating Form Sam Quinones
forgotten hollywood 


Thelma Reyna
Carolina Rivera


Nominating FormS                      

dirty girls on top 

Alicia Anabel Santos
J F Seary
    Griselda Suarez   
  Ligiah Villaloboslonestar 

Nominating Form 





* List of Authors is subject to change. We will continue to update the list in the coming months.


  Feature Article:

The Journey of Becoming a Writer


By Randy Jurado Ertll

randy jurado ertllBecoming a writer is a journey of a lifetime. It may start in kindergarten or at time of retirement from the labor market. For me, it began in middle school when I was assigned to write an “essay.” I was intrigued by that word. The Free Online Dictionary states that the word essay means: “A short literary composition on a single subject, usually presenting the personal view of the author.”

Through the years, I also learned that writing is an artistic way of expression. We cannot allow our teachers or others to discourage or put us down if they do not like our style of writing or even the message within what is written.

 Sometimes insensitive teachers may feel that an English Language Learner may not be able to write outstanding essays to be accepted into a top notch university. They misjudge the writing abilities of many students who recently arrived from other countries, such as Mexico , Guatemala , and El Salvador .  

Not much literature has been written about the Salvadoran community by Salvadoran American writers. Partly, it is due to the reason that the bulk of the Salvadoran immigration into the United States occurred in the 1980s and 1990s. The new generation of U.S. born Salvadorans (Salvadoran Americans) is fairly young.  I decided to write “Hope in Times of Darkness: A Salvadoran American Experience” (Rowman & Littlefield) so that our youth will have access to a book that they identify with and feel proud of. To be proud of their roots, history, and their community’s political struggles.  

Through my writing, I want to share with Latino and non Latino students that they can express their thoughts through the written word and that they can include respectful and constructive ideas that will help to improve our society. But even more powerful is the substance and content of what one writes about. Writing should make others think, create discussions, and help others see different points of views.

Writers have many responsibilities – one is to exercise their First Amendment rights. They must have an urge to express themselves and inform the world about what is happening in their home town or country. Even if certain writers critique their own government, this does not mean that they are unpatriotic. It means that they are exercising their right as people who spread ideas and provoke discussions of issues that are rarely discussed in mainstream media outlets — that may have a left- or right-wing bias. Writers must expose social injustices.

Therefore, writers who believe in the integrity of spreading news, now have the opportunity to express themselves through blogs. Writers are in fact becoming citizen journalists. Some aspiring writers can become well known through a Web site or blogs that are distributed worldwide through the Internet.

Due to the increased access of Internet, being a writer is no longer a dream or an illusion even for kids who come from poor neighborhoods. Some of these children are going to their local public library or community organization to e-mail, go on Face book, MySpace, Twitter, and many are even blogging.

Some kids are learning to design their own Web blogs where they can post or express themselves on any issues related to their families, school, and community. They can write and promote their own stories — on a first hand basis.  

I tell students to write from their heart, soul, and mind. To express themselves in an authentic manner. To not let anyone shatter their dreams of becoming excellent writers.

Keep writing. Write that opinion piece, write that poem, write that essay, even write a book for that matter. We need to instill in our youth to believe in themselves and to become productive citizens of our society by obtaining a quality education.

Becoming a writer is a lifelong journey. You need heart and courage to be a writer, therefore write con ganas de vivir (with a zest for life) and be ready to roll with the punches. Don’t let anyone discourage you. Believe in yourself.


EXHIBITORS: APPLICATIONS ARE NOW BEING ACCEPTED.  Send yours in today to receive a special discount!


 New Interactive Floor Plan
Ready for L. A. Festival

Floor PlanGreenlee Plaza, on campus at California State University, is the ideal location for the 13th annual Los Angeles Latino Book & Family Festival. A beautiful setting, easily accessible from the I10 Freeway, directly served by multiple parking lots (A , B, C) and immediately adjacent to several classrooms and lecture halls that will serve as our breakout seminar areas, we couldn’t ask for a better spot.

And now you can access the floor plan, see who is exhibiting where, pick your booth(s), lock in, register and pay for your spot -  all online!

Visit the Los Angeles Interactive Floor Plan here. When you’ve found your location just follow the instructions to sign up. If you are a non-profit, government agency or are looking at multiple booth purchases, make sure you enter the correct code (listed on the instruction page) to get the published discounts.


Call for Volunteers
With so many authors, seminars, entertainment and folkloric dance competition taking place at the upcoming Los Angeles Latino Book & Family Festival at California State University Los Angeles the need for volunteers has never been greater.

We would like for this experience to be meaningful for all those who volunteer as well as productive for the organizing committee. To assure the success of our volunteer effort we are also looking for “Volunteer Coordinators” to give direction to our volunteers.

If you are interested in being a part of the team, please contact our main office at  760-434-4484  760-434-4484 .


We are in need of prizes for the hourly raffle that will be held both days of the festival. If you own a business, consider donating an item or gift certificate. As a thank you, we will include the name of your business in our souvenir program.

If you are interested in donating an item, please email me directly to jim@LBFF.us.

Books are the pathway to a better future for our kids. Please join me in supporting this effort.
EJO & Child
 Edward James Olmos


Latino Literacy Now is a 501(c)(3), not for profit organization dedicated to advancing the cause of literacy in the Latino community and to promoting reading as a life long pursuit for personal and professional fulfillment.

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This email was sent to randyertll@yahoo.com by jim@lbff.us.

Latino Literacy Now | 2777 Jefferson St. | Ste 200 | Carlsbad | CA | 92008
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